A very common strategy for some looking for exposure to their site or blog is to offer to write a guest post with a link back to them. I get several of these requests per week but as interesting as they sound, I have declined for several reasons. First, a guest post does not always capture the flavour of the blog they are requesting to write a guest post for. Second, quite often a guest post request content simply doesn't mesh well with the blog. Third, for me this is very important, if a guest post request is for a product that either I haven't used or I've had a negative experience with, I cannot in good faith say yes to that guest post. Finally, I really don't get a benefit out of a guest post other than not having to write a post myself. On the other hand, with good traffic the link in the guest post will get exposure and continue to do so again at my expense. So, I haven't accepted guest posts on my blogs which apparently has turned out to be a good call. Matt Cutts has announced that guest posts with their nofollow links are spammy, so guest posts are dead. What this means is bloggers accepting guest posts will now be penalized by Google. This might be a good time to go through and remove any nofollow links just to be on the safe side.
Welcome to The Blog Report
Sunday, January 26, 2014
Wednesday, January 15, 2014
I sat down to write about our experience at a celebrity chef's restaurant in the fall. That involved going through the multitude of pictures, selecting the ones I wanted to use then preparing them for my blog. Once they were ready, I uploaded the pictures. Then, it took me almost four days to write the post! I'd write a little, putter around, get side tracked then write a bit more. Honestly, that post should have been a lot easier to write than it was and yet it proved to be a rather challenging post. Go figure! And so it goes...
Wednesday, January 8, 2014
A month before the holiday season, I embarked on a get fit plan. For inspiration with some of the exercising, I have apps that actually do the count down, tell you when to take breaks and cheer you on. As I was doing my squats today, the thought came to mind that there should be an app for blogging to help get into a better routine of blogging, keeping you focused and meeting your blogging goals. The occasional pat on the back would be nice especially upon completion of that difficult post you've been struggling with for quite some time. Just saying...
Tuesday, January 7, 2014
In my quest to get back on track with my blogging, setting goals may just be an option. I don't think they need to be carved in stone or on a schedule, just something as simple as planning a blog post daily on at least one of my blogs. Or perhaps a goal of blogging each morning. Actually the blogging each morning sounds like a plan! Now to put it into action and see where things go from there...
Monday, January 6, 2014
When I first started monetizing my blogs, I followed one the two examples set by fellow bloggers. Essentially, bloggers were monetizing their blogs by displaying and writing paid posts. I didn't get into the paid posts and glad I didn't as they quickly were looked down on by other bloggers. Like many, my introduction into monetizing my blogs was with Adsense. I've used other advertising networks in addition to Adsense. The biggest problem with networks like Adsense aside of all their rules and regulations is they don't pay much.
Back in 2010, the blog advertising networks (eg. Entrecard, Adgitize, CMFAds) were all the rage. They networks popularized the 125 x 125 badge although they did offer banner advertising as well. Somewhere along the line and if I recall correctly, it was through the Entrecard system, running your own 125 x 125 advertising was encouraged. This put the selling and displaying of ads directly with the blogger effectively sidestepping the middleman. If you sold advertising space for $10, you kept the entire $10. What that led to was the bloggers so interested in making money they set up splogs filled with networks and private ads. It was hard to find the post for the ads. That was about the time I started simplifying, pulling advertising off my blogs leaving just enough for a bit of income to cover my internet costs. It was also about the same time, tweeting for money came to be.
Fast forward to today. I love the cleaner look of not running a lot of ads on my blogs so aside of a few Adsense units across my blogs, I stick to the direct sales of ads. Things have changed a lot though. While it has always been true that you need the traffic to earn money from the networks, it really isn't true for the private ads. It's about exposure. If the buyer gets a little traffic they are elated. Quite often the private ads are not by bloggers either. It's normal to have a company buy a year's worth of advertising for a spot on one of my blogs. However, displaying ads is not the only way to make money with a blog these days. There is selling your brand AND in my opinion that is where the real money lies in blogging!
Sunday, January 5, 2014
When I first started blogging in 2006, I had no aspirations of monetizing my blogs. That changed and by 2010 when we bought our vacation home, I was making a small but steady income from them. By small, I mean enough to pay for internet access at both homes, blog advertising and have a little left over to treat myself usually on eBay. Well, the blog advertising networks closed cutting dramatically into my blog earnings but I still have a small income from them.
December was a nice month. I got paid from Lijit, Epions, and Adsense! Quite frankly, all the payments came as a surprise because they only pay out after reaching the minimum payout amount. Adsense has the highest minimum payout at $100. I also earn a pittance through Project Wonderful but they charge $1 per withdrawal after reaching the minimum so I have been leaving the funds there to use for advertising.
In 2010, I had hoped to create a steady income from my blogs but the hopes of that somewhat dwindled over the past couple of years. Now I'm reconsidering the earning potential of my blogs. While earning a bit of income from my blogs is not a high priority for me, it might just be the incentive needed to get my blogging mojo back. Something else for me to ponder...
Saturday, January 4, 2014
I converted to using a graphic for my post signature. I change the graphic each new year to update the copyright. This year I ran into a problem with Blogger changing images with white or light backgrounds to grey. 'Twas most annoying! At first I thought Blogger was doing some tweaking but towards the evening after trying several times, I checked Blogger help. Apparently Blogger introduced an auto-enhance feature for photos uploaded that does not play nicely with white, light or transparent backgrounds. According to the source this can be remedied by going to https://www.google.com/settings/plus and toggling off auto-enhance. I followed the link and as a heavy user of Google products including Blogger, expected no problems. Wrong! I clicked the link and it took me to my profile however there was no auto-enhance feature to be found anywhere. Perhaps the reason is I haven't connected to Google+ but I'm not sure as I do appear to have a profile. The last time I checked Google+ it appeared making your actual name public was a must and since I write under a pseudonym I didn't check into it further. Besides Google+ doesn't look as if it will give me anything more over Facebook. Anyway, since the first solution did not work I fell back to another work-around. I uploaded the graphics to Photobucket then copied the links to my blogs' templates to update instead. It worked like a charm but hopefully I can figure out how to get that auto-enhance feature changed. I don't see a way to turn it off in Blogger or Picasa either.
Friday, January 3, 2014
It's that time of year for a bit of blog maintenance. For me that means modifying the copyright notice to include the new year, checking for dead links and doing a back-up. Modifying the copyright notice isn't difficult although the way I have set up my blogs there are a few spots that need to be modified including the signature graphic. Checking for dead links and doing a back-up is just basic maintenance that I do on a regular basis but it's nice to do both these tasks to start the new year fresh.
Another of my tasks this year will be to open each blog to see where a few minor changes can be made just to freshen the blogs up a bit. This type of tweaking falls more into the blog design category. It is meant more to get the readers attention. Really, this tweaking is changing the blog accessories like ad placement, external content script placement (eg. quote of the day) or perhaps font. The changes are minor, just enough to be noticeable that something is different.
Off to make some changes...
Thursday, January 2, 2014
And so it begins, another new year waiting to unfold. I found it a frustrating struggle for blogging in 2013. Part of that came from feeling alone in the blogosphere as a result of the demise of the blog advertising networks. Part of it came from making three major life changing decisions in my personal life. In fact, a good part of the frustration with blogging was likely a direct result of the changes. Mind you, I am very dedicated to the changes made because of the personal growth. That in itself is priceless! The question remains as to whether I can recapture the magic of blogging.
When I first started blogging almost eight years ago, it was new and exciting. The creative element aside of writing was enticing! It was a challenge to create my own blogging graphics which really meant learning how to use Photoshop and Image Ready. It meant doing the research, tweaking HTML and learning ways to make my blogs visually appealing. Then blogging quickly became a social activity with the blog advertising networks of which I was very active in three, later abandoning one in favour of another but one by one they folded. Suddenly, the blog hopping and forum participation was down to nothing! At the same time, I was very active in several other forums and special interest groups.
For me, my blogging relationship in 2013 was very much akin to the proverbial 7 Year Itch in a marriage. The seventh year of marriage is one at risk of failure because one or both becomes discontent in the marriage and not necessarily due to actual problems but because of lack of excitement and boredom. It didn't help that we increased our time at our vacation home in 2013 to three months split over three trips, the perfect distraction from blogging. Oh the time gave plenty of blog fodder, just hit and miss for actual blogging or so I convinced myself. Seriously there were 15 million distractions in 2013 but in all honesty those distractions were there right from my blogging beginner days, just they affected me differently.
I'm looking forward to 2014 and recapturing some of that blogging magic. I'm not making any promises but one thing is for certain...I'm not giving up blogging any time soon. Bring on 2014!